Linda Yaccarino, CEO of X, the social media platform formerly known as Twitter, is calling for users to stand by them after media companies pulled their ad dollars out over antisemitic posts being served next to advertisements on the network.
Yaccarino took to X to share data about the ads served and alleges that it was less than a handful of people who saw the antisemitic campaigns.
“If you know me, you know I’m committed to truth and fairness. Here’s the truth,” Yaccarino posted. “Not a single authentic user on X saw IBM’s, Comcast’s, or Oracle’s ads next to the content in Media Matters’ article. Only 2 users saw Apple’s ad next to the content, at least one of which was Media Matters.”
She continued, “Data wins over manipulation or allegations. Don’t be manipulated. Stand with X.”
Earlier in the day, Yaccarino had called out “detractors and fabricated distractions” in another post on X.
“What we’re doing at X matters and has everyone’s attention. I believe deeply in our vision, our team, and our community,” she said. “I’m also deeply committed to the truth and there is no other team on earth working as hard as the teams at X. When you’re this consequential, there will be detractors and fabricated distractions, but we’re unwavering in our mission. Thank you for standing with us!”
Yaccarino’s posts come as advertisers have distanced themselves from X after a Media Matters report alleged that ads were being served next to white supremacist and pro-Nazi posts. Media companies like Apple, IBM, Disney, Comcast, Paramount and Lionsgate have paused their advertising spending on the social media platform.
