May 21, 2024


Hold your horses, dear reader. I know that stunning titanium finish, customizable action button, and spatial video capability is calling your name, but I’d wait a few months before dropping your hard-earned stacks on the seductive new iPhone 15. Pre-orders kick off on Sept. 15 and the new flagship lineup will hit store shelves on Sept. 22, but let’s pace ourselves.

If your phone is falling apart and being held together by nothing but thoughts and prayers, by all means, snatch yourself a new model as soon as possible. However, if you can exercise some patience, you may end up thanking me later. Here are five reasons why you should consider deferring your iPhone 15 purchase to next year.

1. A better iPhone 15 color may be released next year

Last year, the lower-tier iPhone 14 models came in six colors: midnight, starlight, blue, purple and PRODUCT(RED). Yellow fans who already purchased their iPhone 14 must’ve been punching the air when Apple released a new iPhone 14 variant with a lemony hue on March 7.

Yellow iPhone 15 with Bryant Park in the background

Yellow iPhone 15
Credit: Apple

Of course, most users wrap their iPhones in a phone cover, but personally, I still prefer the chassis to be adorned in a color I love. If you don’t want buyer’s remorse, wait until Apple introduces its iPhone 15 straggler next spring – it may end up being your favorite color.

2. Day-one purchasers can be your guinea pigs

Day-one buyers are knowingly taking on risks that you may not have to deal with. Case in point: Several days after Apple shipped the iPhone 14 Pro models to customers, reports about a “camera shake” issue began piling up. A wave of users claimed that the new 48-megapixel wide camera shook uncontrollably while trying to use third-party social media apps, including Snapchat, TikTok and Instagram. According to 9to5Mac, this issue was likely a software bug (the apps were not prepared to handle the iPhone 14 Pro’s new camera improvements). Pundits suspected that the phone’s optical image stabilization went awry, causing the camera module to shake wildly.

Fortunately, Apple acknowledged the issue in a statement to Bloomberg and the company quickly rectified the camera rattle bug with a software update. However, day-one purchasers may not be so lucky with the current-gen iPhone. Wait for the critical reception first before swooping in to buy.

3. Observe the launch of other flagship phones

If you’re absolutely dead set on getting an iPhone (perhaps you’re locked into the Apple ecosystem or it’s a gift for an iDevice loyalist), go ‘head and grab the iPhone 15. However, if you are agnostic when it comes to iOS and Android phones (i.e., you have no allegiance to either one), consider waiting until next year.

The new Google Pixel 8 series – including the Pixel 8 and Pixel 8 Pro – is expected to debut in early October. And if Samsung follows its cadence of previous years, the next-generation Samsung Galaxy S23 line should drop in January or February (February is more likely). If one of these phones end up rolling out features that are more beneficial to your lifestyle and workflow, you may end up regretting your iPhone 15 purchase. Give Google, Samsung, and other big-brand phone giants a chance to persuade you away from Apple’s flagship line.


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